Sanjay Pursnani

My name is Sanjay Pursnani. People close to me call me by name Sanju. I have been an educator for past 24 years and have been always motivating my students to make this earth a better place to live in, by living economically and ecologically. I am a great lover of books and like to read poetry, fiction, philosophy, religion. Reading gives me immense pleasure and inner satisfaction. Apart from reading, I like to listen to old Hindi songs and Ghazals. Poetry just happened to me when I was in the college; my first Hindi Poem was published in the college magazine. After that, I wrote in Hindi as well as English and got my poems published in magazines. Apart from poetry, I write short articles also.


Sun Sign


Three things people don’t know about you?

I am great lover of nature. I am very soft-hearted and emotional. I am a great foodie.

What’s your greatest fear?

A painful death

What is your greatest achievement?

Getting my book published

High point of your life?

After living in rented house for more than twenty years, getting our own house and having my personal space in it.

Low point of your life

When someone conspired against me and mentally tortured me to the verge of death.

Which living person do you most admire?

Bill Gates, Ratan Tata, Aishwarya Rai, Arnab Goswami, Deep Trivedi, Shi Cheng Yen

Who is your favorite fictional hero?

Antony in Julius Caesar,

Who is your favorite fictional villain?

Brutus in Julius Caesar,

Who are your favorite authors?

William Shakespeare, Rabindranath Tagore, Munshi Premchand, Kahlil Gibran, Arthur Conan Doyle, O. Henry, R.K. Narayan

What are your 5 favorite books of all time?

The Secret-by Rhonda Byrnes, The Serene Flame-by Makarand Paranjape, Lover’s Gift- Rabindranath Tagore, The Prophet- Kahlil Gibran, Madhushala- Harivansh Rai Bacchaan

Is there a book you love to reread?

The Serene Flame- Makarand Paranjape, The Prophet- Kahlil Gibran, Love & Meditation- By Osho

What are your 5 favorite movies of all time?

Kagaj Ke Phool- Gurudutt, Bandini- Nutan, Pyasa- Gurudutt, Aanand- Rajesh Khannam, Haqeeqat- Priya Rajvansh, Laila- Majnu- Ranjeeta, Rishi Kapoor

One Superpower you wish you had?

I would like to have a superpower that could help me in establishing peace and harmony in the whole universe.

Your epitaph would read? /Last line in your biography would be?

And I still love you… and will carry forward it to my next life.

If you had a time machine to take you back to any country and any time period, where would you choose to be for your childhood, adolosent , adult life and silver years?

I would like to be in the period when Lord Krishna lived in Gokul and Vrindavan.

If you could acquire any talent, what would it be?

I would like to acquire talent of painting/playing musical instrument.

Which book you wish you had written ?

I wish I had written Malgudi Days.

When and where do you write ?

I don’t write with a planning, whenever some thoughts flutter in the mind I write them down and then rewrite/edit them.

Silence or music?


One phrase that you use most often?

This is really superb.

Do you have a writing ritual / superstition?


What’s your guilty reading pleasure?

Reading erotic poems of E.E. Cummings.

Do you have one sentence of advice for new writers?

Keep on writing contents of your heart.

Sanjay Pursnani is an educator and has been teaching for the last 23 years. He started teaching right after completing his B.Sc. in the year 1992. Later, in 1996, he finished his B.Ed., followed by an M.A. in English Literature. Sanjay has a passion for teaching English and has worked in both Gujarat State Board and CBSE schools. Poetry happened to him in college; his first Hindi poem was published in the college magazine. After that, he continued writing in Hindi as well as in English and his poems appeared in magazines and newspapers such as Popley’s Monthly Magazine from Mumbai, The Teenager, The Times of India [NiE]-School Edition. Apart from poetry, Sanjay has written short opinion pieces on issues of public concern in The Times of India [Ahmedabad Edition]. He has also taken part in poetry recitation at Nirma University for two consecutive years. While writing has become his utmost passion, he continues to teach his students with zeal and vigour.

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Debashis Biswas

With more than 15 years of experience in book sales and distribution, Debashis currently oversees Leadstart’s business activities in eastern India and neighbouring countries. He has previously worked with several leading book publishers and distributors.

Walid Jalal

Walid has 7 years experience in online listing & marketing Working in SEO firm & Publishing sector. He worked in a Restaurant as a Manager in Sharjah for two years. He loves cricket & cooking.

Jayati Sarkar

Jayati has been into literature studies and has pursued her Mphil in Australian Aboriginal Poetry from the University of Calcutta. She is an avid reader and her love for books has brought her to the field of Publishing. For years she has explored the other side of the book as a reader and now she works with Leadstart as the Senior Executive in the Editorial Department. Her work profile includes working closely with Authors, managing the projects from end to end and also working with national and international publishers for management of Secondary Rights.

Ashwini Jadhav

Ashwini has about a decade’s experience in design. She is a Master of Commercial Art, who has worked in the publishing and advertising sectors as a visualiser & designer. She was judged as the third best in the state, when she finished her foundation course in applied art. She is a practicing calligrapher in Modi Lipi (a script in the Marathi language) and is a Rangoli artist who has won several accolades in those domains. During the popular Ganesh Chaturthi festival, several idols of Ganesha in varying sizes get made, one the most important finishing touches to the idol is that of painting the eyes, which Ashwini has practiced to perfection and does it for hundreds of idols every year. In addition to the above, she is also a trained classical dancer, a national level Kabaddi player and loves cooking.

Ananya Subramanian

Graduation in journalism and love for books, led Ananya to take up a career in publishing. With her experience in the field, she has come to believe more and more in the power of stories and the people who tell them. She is a vegan and an animal-lover; and loves to dance, tend to her pet plants and often find solace in solo travelling.

T. Vijay Kumar

Vijay has over a decade’s experience in supply chain management working in India and the Middle East. He heads the production, supply chain and receivables management for Leadstart. Prior to his current role at Leadstart, Vijay worked in inventory management for five years, in Abu Dhabi.

Iftikar Shaikh

Iftikar has a decade & half years of experience across publishing and the banking sectors in the finance domain. He enjoys working on numbers and loves uncovering stories that the numbers tell. A fitness enthusiast, he loves trekking and travelling.

Maneesha Arun

Maneesha has an experience of over two decades in the content industry spanning over publishing, media and secondary rights business domains. She has a deep interest in psychology.

Mahendra Rawat

With more than a decade’s experience in book sales and distribution, Mahendra comes from a family immersed in the book trade. He worked with several book distributors and publishers before his current assignment with Leadstart.


With more than 15 years of experience in book sales and distribution, Debashis currently oversees Leadstart’s business activities in eastern India and neighbouring countries. He has previously worked with several leading book publishers and distributors.

Rajesh Krishnan

Rajesh comes with over 3 decades of experience spread over various business domains. He oversees Leadstart’s business development & sales across southern & western India, Sri Lanka and Middle-East. His hobbies include dancing, trekking and travelling

Pooja Dutt

Pooja has over a decade’s experience in operations, sales and people management in various business domains. She loves to interact with authors and helps them meet their publishing goals. She is fond of travelling & cooking.

Bhavika Bharambe

After completing her MBA in marketing, Bhavika has focused on roles that helped her to become an experienced marketing professional today. She has worked for brands from various industries; Educational, Tourism, Retail, Entertainment, Airlines, Banking and more. She loves to spend her time by reading books and listening to music.

Naina Solanki

Naina leads the project management and author support functions at Leadstart Publishing. She is fond of being abreast of the latest developments in technology and is a keen learner of the six sigma methodology. She loves reading and travelling.

Preeti Chib

Preeti has a decade’s experience in brand and communication management with most influential and innovative media companies. She is passionate about building brands by translating consumer insights into product innovations and campaigns. She is a compulsive reader and considers a day gone without some bit of reading a day wasted. She loves reading stories to her children every night. A lover of visual art, to delve a bit deeper into the same, she took up formal training for design as well.

Malini Nair

Malini is passionate about Literature and Business Management. After her MBA (Marketing) from St. Xavier’s, she took up roles that involved sales, marketing, costing, MIS etc. in multiple sectors like Banking, Insurance, E-broking, and even the Steel industry. Eventually, her passion for languages and books compelled her to re-route her career to literature. This led to a career break and a Masters Degree in English Literature; post which she took up a role at Wordit CDE & Leadstart, enabling her to work towards both her passions.

Chandralekha Maitra

With two decades of experience as a book publishing professional, Chandralekha began her career as a features writer and columnist, working with publications across India, before moving into book publishing full time, with India Book House. She received her training in editorial title management from Book House, London. Over the years she has worked with some of the finest publishing houses in India and overseas, and across genres and markets. She has also worked with Osian’s-Connoisseurs of Art, India’s first auction house, gaining in-depth exposure to research and publishing in the fine arts-antiquities-cultural heritage genres. Additionally she has had a parallel, specialist career in Human Resources, working at Group HR, Tata Group, among others. She continues to write, train and mentor in this domain as her publishing commitments allow.

Raj Supe

Aka Kinkar Vishwashreyananda, Raj Supe is a poet, storyteller and novelist, as well as a seeker and devotee of Sri Sitaramdas Omkarnath. An MBA by education, his career spanned advertising, research and creative consulting, before devoting his time to literature and spirituality. His works include Three No Trumps (novel), Sagarika Anusagarika [Echoes of Nine Rivers] (poetry), Pilgrim of the Sky (spiritual memoir), and translations of religious texts such as Cloudburst of A Thousand Suns and Jai Jai Ram Krishna Hari. He has also worked on film scripts with Ram Gopal Verma and Ashutosh Gowariker, and on plays with Makarand Deshpande.

Dr. Rabindra Kumar Nanda

An alumnus of IIT Kanpur, Tata Institute of Fundamental Research and Stanford University, Dr Nanda is also a National Science Talent Search Scholar. He holds five Patents and is a published author of 50 national and 52 international research papers.

Swarup Nanda

Swarup has over a decade and half’s experience in multiple business domains related to content. Prior to his entrepreneurial ventures, he has worked with a couple of MNCs in the media space. His passion for literature and books is his motivation for building Leadstart.