Papiya & Asrith


Sun Sign

Papiya : Aquarius ; Asrith : Leo

Three things people don’t know about you?

Papiya : I do a lot of thinking, I don’t give up easily and I’m a nature lover; Asrith : The only thing which most of them were shocked to learn is that I write.

What’s your greatest fear?

Papiya : I have Nyctophobia – fear of darkness.;Asrith : Roller coaster phobia. I try to cover it up most times but get caught very easily.

What is your greatest achievement?

Papiya : For me achievement has always come as a realization of hidden facts. One such biggest achievements so far for me was the day I realized that I can pen my thoughts into stories; Asrith : Achievements are pretty must relative to one’s perspective. For me it was taking a stance to go ahead, publish this debut novel and see this on the market stands. It was a personal bliss to overcome many social obligations that came by as obstacles.

High point of your life?

Papiya & Asrith : I have just begun my professional career and waiting for the high point.

Low point of your life

Papiya : That particular phase where there was uncertainty about finding a platform to publish my book; Asrith : It is not exactly a low point, but the day when my inbox triggered the first publisher rejection was a little upsetting. Next was the news of passing away of two of my friends, one my office colleague and another a childhood friend of mine. Their death hit me hard and changed my perspective about various things and human relationships.

Which living person do you most admire?

Papiya : I admire my parents who are always there for me as my strongest support system and my co-author who was the first one to instill the confidence in me that I can pen down an entire novel.;Asrith : I believe in having gurus within vicinity who can guide in much needed situations rather than having big names on the list. In my case it’s my first boss in office who has been a great inspirer to me and my elder brothers professor Prof.PNR (Will not reveal his full name :D)

Who is your favorite fictional hero?

Papiya : Elastigirl from The Incredibles; Asrith : As a kid who grew up in 90’s I have experienced the transformation from the era of televisions channels like Cartoon Network to streaming channels platforms like Netflix my fictional heroes were the superhuman cartoons of the 90’s. I was a great fan of Popeye the Sailor and also an ardent fan of Dexter.

Who is your favorite fictional villain?

Papiya : Voldemort from harry potter

Who are your favorite authors?

Papiya : There are many of them. To name a few are JK Rowling, Rabindranath Tagore, RK Narayan, Amish Tripati, and Dan Brown. . . . ;Asrith : So many of them. To name a few Yuval Noah Harrari, Ayn Rand, RK Narayan, Amish Tripathi . . . the list would be bigger always

What are your 5 favorite books of all time?

Papiya : 1) Harry Potter series 2) Alchemist by Paulo Coelho 3) Digital fortress by Dan Brown 4) Shiva Trilogy by Amish Tripati 5) Malgudi Days by R.K Narayan; Asrith : 1. Sapiens by Yuval Naoh Harrari 2. The Subtle Art of Not Giving a F*ck by Mark Manson 3. The Alchemist by Paulo Coelho 4. The Fountainhead by Ayn Rand 5. To Kill a Mockingbird by Harper Lee.

Is there a book you love to reread?

Papiya : Alchemist by Paulo Coelho (I look for this book whenever I want to surround myself with hope and positivity);Asrith : There are so many books I try to reread just to understand how my perspectives are changing over a period of time when my learnings grow and I get richer by experiences.

What are your 5 favorite movies of all time?

Asrith : 1. Ben-Hur by William Wyler. 2. The Godfather by Francis Ford Coppola 3. A Wednesday by Neeraj Pandey and lots of South-Indian movies.

One Superpower you wish you had?

Papiya : Telepathy

Your epitaph would read? /Last line in your biography would be?

Papiya : “An unadorned smile of forgiveness is better than a smirk of an ego”; Asrith : Wherever he went, he spread happiness and made people enjoy that moment they spent with him.

If you had a time machine to take you back to any country and any time period, where would you choose to be for your childhood, adolosent , adult life and silver years?

Papiya : I would leverage in going back to my childhood days just to play with my friends in the playground and sweat it out; Asrith : This novel is one of the very few good things that has happened to me, so I am happy in the present and excited about my future in literature

If you could acquire any talent, what would it be?

Papiya : I would love to learn origami and the different styles in it.;Asrith : I’d become a linguist to learn new languages and formally learn singing

Which book you wish you had written ?

Papiya : Every good story makes me feel why I haven’t been the person to write this one. So it’s difficult to just pick one ; Asrith : After I started writing there were numerous books I felt I had written or at least collaborated as well. It would be hard to pick one

When and where do you write ?

Papiya : I prefer a silent corner of the room, along with my laptop and headphones added to which a soothing music in the background; Asrith : It all started in 2016. I was lucky enough to have a noise free bachelor’s flat that gave me the peace of mind to write. Also the mornings on shores of the beaches in Chennai.

Silence or music?

Papiya: Both play an equal role. ‘Silence’ when a lot of ideas are clashing in my head and ‘music’ when I am running short of ideas; Asrith : As an author both these are very close to heart. Silence to write and music to inspire

One phrase that you use most often?

Papiya : “Whatever the mind can conceive and believe, it can achieve” – Napoleon Hill

Do you have a writing ritual / superstition?

Papia & Asrith : None and don’t even hope to have one anytime soon.

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Debashis Biswas

With more than 15 years of experience in book sales and distribution, Debashis currently oversees Leadstart’s business activities in eastern India and neighbouring countries. He has previously worked with several leading book publishers and distributors.

Walid Jalal

Walid has 7 years experience in online listing & marketing Working in SEO firm & Publishing sector. He worked in a Restaurant as a Manager in Sharjah for two years. He loves cricket & cooking.

Jayati Sarkar

Jayati has been into literature studies and has pursued her Mphil in Australian Aboriginal Poetry from the University of Calcutta. She is an avid reader and her love for books has brought her to the field of Publishing. For years she has explored the other side of the book as a reader and now she works with Leadstart as the Senior Executive in the Editorial Department. Her work profile includes working closely with Authors, managing the projects from end to end and also working with national and international publishers for management of Secondary Rights.

Ashwini Jadhav

Ashwini has about a decade’s experience in design. She is a Master of Commercial Art, who has worked in the publishing and advertising sectors as a visualiser & designer. She was judged as the third best in the state, when she finished her foundation course in applied art. She is a practicing calligrapher in Modi Lipi (a script in the Marathi language) and is a Rangoli artist who has won several accolades in those domains. During the popular Ganesh Chaturthi festival, several idols of Ganesha in varying sizes get made, one the most important finishing touches to the idol is that of painting the eyes, which Ashwini has practiced to perfection and does it for hundreds of idols every year. In addition to the above, she is also a trained classical dancer, a national level Kabaddi player and loves cooking.

Ananya Subramanian

Graduation in journalism and love for books, led Ananya to take up a career in publishing. With her experience in the field, she has come to believe more and more in the power of stories and the people who tell them. She is a vegan and an animal-lover; and loves to dance, tend to her pet plants and often find solace in solo travelling.

T. Vijay Kumar

Vijay has over a decade’s experience in supply chain management working in India and the Middle East. He heads the production, supply chain and receivables management for Leadstart. Prior to his current role at Leadstart, Vijay worked in inventory management for five years, in Abu Dhabi.

Iftikar Shaikh

Iftikar has a decade & half years of experience across publishing and the banking sectors in the finance domain. He enjoys working on numbers and loves uncovering stories that the numbers tell. A fitness enthusiast, he loves trekking and travelling.

Maneesha Arun

Maneesha has an experience of over two decades in the content industry spanning over publishing, media and secondary rights business domains. She has a deep interest in psychology.

Mahendra Rawat

With more than a decade’s experience in book sales and distribution, Mahendra comes from a family immersed in the book trade. He worked with several book distributors and publishers before his current assignment with Leadstart.


With more than 15 years of experience in book sales and distribution, Debashis currently oversees Leadstart’s business activities in eastern India and neighbouring countries. He has previously worked with several leading book publishers and distributors.

Rajesh Krishnan

Rajesh comes with over 3 decades of experience spread over various business domains. He oversees Leadstart’s business development & sales across southern & western India, Sri Lanka and Middle-East. His hobbies include dancing, trekking and travelling

Pooja Dutt

Pooja has over a decade’s experience in operations, sales and people management in various business domains. She loves to interact with authors and helps them meet their publishing goals. She is fond of travelling & cooking.

Bhavika Bharambe

After completing her MBA in marketing, Bhavika has focused on roles that helped her to become an experienced marketing professional today. She has worked for brands from various industries; Educational, Tourism, Retail, Entertainment, Airlines, Banking and more. She loves to spend her time by reading books and listening to music.

Naina Solanki

Naina leads the project management and author support functions at Leadstart Publishing. She is fond of being abreast of the latest developments in technology and is a keen learner of the six sigma methodology. She loves reading and travelling.

Preeti Chib

Preeti has a decade’s experience in brand and communication management with most influential and innovative media companies. She is passionate about building brands by translating consumer insights into product innovations and campaigns. She is a compulsive reader and considers a day gone without some bit of reading a day wasted. She loves reading stories to her children every night. A lover of visual art, to delve a bit deeper into the same, she took up formal training for design as well.

Malini Nair

Malini is passionate about Literature and Business Management. After her MBA (Marketing) from St. Xavier’s, she took up roles that involved sales, marketing, costing, MIS etc. in multiple sectors like Banking, Insurance, E-broking, and even the Steel industry. Eventually, her passion for languages and books compelled her to re-route her career to literature. This led to a career break and a Masters Degree in English Literature; post which she took up a role at Wordit CDE & Leadstart, enabling her to work towards both her passions.

Chandralekha Maitra

With two decades of experience as a book publishing professional, Chandralekha began her career as a features writer and columnist, working with publications across India, before moving into book publishing full time, with India Book House. She received her training in editorial title management from Book House, London. Over the years she has worked with some of the finest publishing houses in India and overseas, and across genres and markets. She has also worked with Osian’s-Connoisseurs of Art, India’s first auction house, gaining in-depth exposure to research and publishing in the fine arts-antiquities-cultural heritage genres. Additionally she has had a parallel, specialist career in Human Resources, working at Group HR, Tata Group, among others. She continues to write, train and mentor in this domain as her publishing commitments allow.

Raj Supe

Aka Kinkar Vishwashreyananda, Raj Supe is a poet, storyteller and novelist, as well as a seeker and devotee of Sri Sitaramdas Omkarnath. An MBA by education, his career spanned advertising, research and creative consulting, before devoting his time to literature and spirituality. His works include Three No Trumps (novel), Sagarika Anusagarika [Echoes of Nine Rivers] (poetry), Pilgrim of the Sky (spiritual memoir), and translations of religious texts such as Cloudburst of A Thousand Suns and Jai Jai Ram Krishna Hari. He has also worked on film scripts with Ram Gopal Verma and Ashutosh Gowariker, and on plays with Makarand Deshpande.

Dr. Rabindra Kumar Nanda

An alumnus of IIT Kanpur, Tata Institute of Fundamental Research and Stanford University, Dr Nanda is also a National Science Talent Search Scholar. He holds five Patents and is a published author of 50 national and 52 international research papers.

Swarup Nanda

Swarup has over a decade and half’s experience in multiple business domains related to content. Prior to his entrepreneurial ventures, he has worked with a couple of MNCs in the media space. His passion for literature and books is his motivation for building Leadstart.