Ashwini Rudra

Novelist, public speaker, reader, screenplay writer, introvert and a techie.


Sun Sign


Three things people don’t know about you?

I'm a tennis fan. I enjoy listening to Ghazals and Jazz music, and I hate Las Vegas.

What’s your greatest fear?

I'm a little scared of height, but don't read me wrong. I don't have acrophobia. I enjoy roller-coaster rides and hiking mountains. Another fear I have is based on my own prediction. I believe I'm going to die in a car or flight accident. Before boarding a flight, I call or text my family members and loved ones. I have written emails, which I have scheduled for future delivery. If I die, few people will receive it.

What is your greatest achievement?

It is yet to come. But if you relish every big or small moment of life, then passing a board exam, getting the first job, getting married to a girl you love, finding your soulmate, and hugging your newborn child are mentioning achievements or important events of your life.

High point of your life?

Let me think... I don't know if I can tell it publicly. I will keep it a secret.

Low point of your life

Death of my grandfather and a few loved ones with whom I never got a chance to live or know better. There are a few more which I don't want to tell and keep with me.

Which living person do you most admire?

There are many, but first in the list is my father, Shri Laliteshwar Nath Tiwary.

Who is your favorite fictional hero?

Jay Gatsby.

Who is your favorite fictional villain?

One of my friends had introduced me to the world of Oscar Wilde, and I was mesmerized when I read his works. I like grey characters. Situations and circumstances force people to be perceived as a villain. I don't' have any specific choice here. But if I have to name one, I can say Dorian Gray.

Who are your favorite authors?

I try to read different genres. The list includes Mikhail Bulgakov, Ernest Hemingway, Ryūnosuke Akutagawa, F. Scott Fitzgerald, P G Wodehouse, Jane Austen, Ruskin Bond, and R K Narayan. Another name I can think of is Amitava Kumar. He is from the same city where I grew up. He is a fantastic writer. The way he mixes facts and fiction is hypnotic. The next name is Chetan Bhagat. He was the first Indian author I read. Few so-called literati may hate him, but they cannot ignore him.

What are your 5 favorite books of all time?

It depends. If you ask me after a month, the list will be different. The Master and Margarita, Ulysses, Pride and Prejudice, The Guide, Aapka Bunti (Hindi) are five I can think of now.

Is there a book you love to reread?

No. I have a list of 500 books I want to read before I die. So, I don't have time to reread.

What are your 5 favorite movies of all time?

The Lord of the Rings (series), Ford Vs Ferrari, The Guernsey Literary and Potato Peel Society, A Night in Paris, Kapoor & Sons.

One Superpower you wish you had?

Rocket-like reading and comprehending speed: 700+ words a minute.

Your epitaph would read? /Last line in your biography would be?

Here's a man who only wished to love.

If you had a time machine to take you back to any country and any time period, where would you choose to be for your childhood, adolosent , adult life and silver years?

I would like to go just a decade back in my life to fix a few things. I don't fancy being in a different country or leading a royal life in another period. Furthermore, this question does remind me of the movie, A Midnight in Paris. You should watch it if you are a writer or like writers.

If you could acquire any talent, what would it be?

I would love to serve like Goran Ivanišević in Tennis.

Which book you wish you had written ?

The Great Gatsby.

When and where do you write ?

I don't have any such place or timing. I always take notes on my mobile phone.

Silence or music?

Music ( ghazals) in the silence.

One phrase that you use most often?

To be honest...

What’s your guilty reading pleasure?

P G Wodehouse and Indian Hindi comics. Have you heard about Raj, Manoj & Tulsi comics?

Do you have one sentence of advice for new writers?

Never show your draft work to Grammar Nazis. They discourage you the most.

Ashwini Rudra was born and raised in Arrah, a small town sixty kilometres from the state capital of Bihar, Patna. He received his elementary education in Arrah and Patna. In 2007 he completed his Engineering Degree from VTU and moved to the U.S. (Groton, Connecticut ) thereafter, to work with a pharmaceutical company to develop applications for life scientists. Living in solitude for more than a year, he started creating and weaving stories for killing time. Later, it became his passion.

Delhi via Lucknow is his debut novel. His first book, a Hindi story collection, Amerikistan, was an Amazon bestseller. Currently, he lives in Matawan, a small town in New Jersey.
He claims to be a simple man with a small-town attitude for life which he intends never to shed.

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Debashis Biswas

With more than 15 years of experience in book sales and distribution, Debashis currently oversees Leadstart’s business activities in eastern India and neighbouring countries. He has previously worked with several leading book publishers and distributors.

Walid Jalal

Walid has 7 years experience in online listing & marketing Working in SEO firm & Publishing sector. He worked in a Restaurant as a Manager in Sharjah for two years. He loves cricket & cooking.

Jayati Sarkar

Jayati has been into literature studies and has pursued her Mphil in Australian Aboriginal Poetry from the University of Calcutta. She is an avid reader and her love for books has brought her to the field of Publishing. For years she has explored the other side of the book as a reader and now she works with Leadstart as the Senior Executive in the Editorial Department. Her work profile includes working closely with Authors, managing the projects from end to end and also working with national and international publishers for management of Secondary Rights.

Ashwini Jadhav

Ashwini has about a decade’s experience in design. She is a Master of Commercial Art, who has worked in the publishing and advertising sectors as a visualiser & designer. She was judged as the third best in the state, when she finished her foundation course in applied art. She is a practicing calligrapher in Modi Lipi (a script in the Marathi language) and is a Rangoli artist who has won several accolades in those domains. During the popular Ganesh Chaturthi festival, several idols of Ganesha in varying sizes get made, one the most important finishing touches to the idol is that of painting the eyes, which Ashwini has practiced to perfection and does it for hundreds of idols every year. In addition to the above, she is also a trained classical dancer, a national level Kabaddi player and loves cooking.

Ananya Subramanian

Graduation in journalism and love for books, led Ananya to take up a career in publishing. With her experience in the field, she has come to believe more and more in the power of stories and the people who tell them. She is a vegan and an animal-lover; and loves to dance, tend to her pet plants and often find solace in solo travelling.

T. Vijay Kumar

Vijay has over a decade’s experience in supply chain management working in India and the Middle East. He heads the production, supply chain and receivables management for Leadstart. Prior to his current role at Leadstart, Vijay worked in inventory management for five years, in Abu Dhabi.

Iftikar Shaikh

Iftikar has a decade & half years of experience across publishing and the banking sectors in the finance domain. He enjoys working on numbers and loves uncovering stories that the numbers tell. A fitness enthusiast, he loves trekking and travelling.

Maneesha Arun

Maneesha has an experience of over two decades in the content industry spanning over publishing, media and secondary rights business domains. She has a deep interest in psychology.

Mahendra Rawat

With more than a decade’s experience in book sales and distribution, Mahendra comes from a family immersed in the book trade. He worked with several book distributors and publishers before his current assignment with Leadstart.


With more than 15 years of experience in book sales and distribution, Debashis currently oversees Leadstart’s business activities in eastern India and neighbouring countries. He has previously worked with several leading book publishers and distributors.

Rajesh Krishnan

Rajesh comes with over 3 decades of experience spread over various business domains. He oversees Leadstart’s business development & sales across southern & western India, Sri Lanka and Middle-East. His hobbies include dancing, trekking and travelling

Pooja Dutt

Pooja has over a decade’s experience in operations, sales and people management in various business domains. She loves to interact with authors and helps them meet their publishing goals. She is fond of travelling & cooking.

Bhavika Bharambe

After completing her MBA in marketing, Bhavika has focused on roles that helped her to become an experienced marketing professional today. She has worked for brands from various industries; Educational, Tourism, Retail, Entertainment, Airlines, Banking and more. She loves to spend her time by reading books and listening to music.

Naina Solanki

Naina leads the project management and author support functions at Leadstart Publishing. She is fond of being abreast of the latest developments in technology and is a keen learner of the six sigma methodology. She loves reading and travelling.

Preeti Chib

Preeti has a decade’s experience in brand and communication management with most influential and innovative media companies. She is passionate about building brands by translating consumer insights into product innovations and campaigns. She is a compulsive reader and considers a day gone without some bit of reading a day wasted. She loves reading stories to her children every night. A lover of visual art, to delve a bit deeper into the same, she took up formal training for design as well.

Malini Nair

Malini is passionate about Literature and Business Management. After her MBA (Marketing) from St. Xavier’s, she took up roles that involved sales, marketing, costing, MIS etc. in multiple sectors like Banking, Insurance, E-broking, and even the Steel industry. Eventually, her passion for languages and books compelled her to re-route her career to literature. This led to a career break and a Masters Degree in English Literature; post which she took up a role at Wordit CDE & Leadstart, enabling her to work towards both her passions.

Chandralekha Maitra

With two decades of experience as a book publishing professional, Chandralekha began her career as a features writer and columnist, working with publications across India, before moving into book publishing full time, with India Book House. She received her training in editorial title management from Book House, London. Over the years she has worked with some of the finest publishing houses in India and overseas, and across genres and markets. She has also worked with Osian’s-Connoisseurs of Art, India’s first auction house, gaining in-depth exposure to research and publishing in the fine arts-antiquities-cultural heritage genres. Additionally she has had a parallel, specialist career in Human Resources, working at Group HR, Tata Group, among others. She continues to write, train and mentor in this domain as her publishing commitments allow.

Raj Supe

Aka Kinkar Vishwashreyananda, Raj Supe is a poet, storyteller and novelist, as well as a seeker and devotee of Sri Sitaramdas Omkarnath. An MBA by education, his career spanned advertising, research and creative consulting, before devoting his time to literature and spirituality. His works include Three No Trumps (novel), Sagarika Anusagarika [Echoes of Nine Rivers] (poetry), Pilgrim of the Sky (spiritual memoir), and translations of religious texts such as Cloudburst of A Thousand Suns and Jai Jai Ram Krishna Hari. He has also worked on film scripts with Ram Gopal Verma and Ashutosh Gowariker, and on plays with Makarand Deshpande.

Dr. Rabindra Kumar Nanda

An alumnus of IIT Kanpur, Tata Institute of Fundamental Research and Stanford University, Dr Nanda is also a National Science Talent Search Scholar. He holds five Patents and is a published author of 50 national and 52 international research papers.

Swarup Nanda

Swarup has over a decade and half’s experience in multiple business domains related to content. Prior to his entrepreneurial ventures, he has worked with a couple of MNCs in the media space. His passion for literature and books is his motivation for building Leadstart.